Thursday, January 09, 2025
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DIMO diversifies into modern agriculture with new identity

Stepping into the 80-year mile stone Diesel and Motor Engineering PLC (DIMO) is now repositioned to grow competitively and meet future challenges in automotive industry, top officials of DIMO said.

In the declining trend of vehicle imports with grey market practices and high taxation, it is the automobile dealers who are facing the heat of this non-level playing field, Chairman/MD of DIMO Ranjith Pandithage told a media conference in Colombo recently .

These challenges continuously pressurise automobile dealers to either find a new channel of revenue within the automobile retailing business or even push them to find new roads to sustain the existing business, he added.

DIMO is now pursuing projects especially in infrastructure development arena such as wind power, substations and Colombo rehabilitation project in sewerage with L&T, etc.

DIMO has been in the agriculture industry for some time providing agri-machinery solutions and boosting the agriculture mechanisation process in the country through products such as Mahindra Tractors, Claas combine harvesters and other high tech equipment.

The company entered into the agriculture input market through introducing fertilisers to the local market and acquired Plantseeds and Plant Chem companies marking its presence in the agri field.

Mr. Pandithage further noted that the company has recently established DIMO Agri Techno Park (DIMO ATP), a high tech agri hub where trials related to agri inputs are conducted.

(LI)